Inter Milan has announced the new kit sponsor for the upcoming season, with the club's official website revealing that the Italian powerhouse will be partnering with Nike for the next campaign.

The annual sponsorship fee for the deal is also set to hit a record high, with Inter Milan confirming that it has signed a four-year contract with Nike worth €15 million per year. The agreement marks a significant increase from the previous sponsorship deal between the two parties, which was worth €9 million per year.

This latest announcement comes as part of Inter Milan's ongoing efforts to strengthen its financial position ahead of the upcoming season. With the team currently in the middle of a transition period under new manager Antonio Conte, the signing of a major corporate partner like Nike is seen as a positive development that will help the club maintain its competitive edge on the pitch.

Nike's partnership with Inter Milan is expected to bring a range of benefits to the club, including increased brand visibility and exposure, improved merchandise sales, and enhanced marketing opportunities. The Italian giants have already started promoting their new partnership through various media channels, with the club's social media accounts sharing updates about the new deal.

Overall, the news of Inter Milan's new kit sponsor and annual sponsorship fee hitting a record high is a testament to the club's commitment to staying at the forefront of European football. As the club looks to continue its upward trajectory, this latest partnership is sure to play a crucial role in achieving those goals.